All India Popular Article Writing Competition for Dr V.Kurien. Excellence Award to be Presented on World Milk Day ie on 1st June 2025
The All India Popular Article Writing Competition for the prestigious Dr. V. Kurien Excellence Award 2025, to be presented on World Milk Day (1st June 2025), is a unique national initiative to honor the legacy of the Father of the White Revolution, Dr. Verghese Kurien, and to ignite a renewed sense of vision and purpose in India’s dairy ecosystem. The competition holds far-reaching impacts on multiple levels, particularly for the dairy sector of India and the community of dairy professionals.
1. National Awareness on Dairy Development
This competition draws nationwide attention to the importance of dairy in rural development, food security, women empowerment, and national economy. It revives public discourse around Dr. Kurien’s vision and the transformative role dairy can play in the future of India.
2. Encouragement of Research and Innovation
By inviting thoughtful, analytical, and innovative essays from youth, academicians, and professionals, the competition encourages fresh ideas, research insights, and policy suggestions that can be utilized for strengthening the dairy industry.
3. Youth Engagement in Dairy Sector
The competition is a powerful tool to engage students, young veterinarians, and budding entrepreneurs in the dairy domain. It promotes interest in dairy sciences, cooperative models, and animal husbandry as viable, respectable, and impactful career choices.
4. Recognition and Motivation for Dairy Professionals
The Dr. V. Kurien Excellence Award offers prestigious national recognition to the best minds contributing ideas to uplift the dairy sector. It motivates veterinarians, extension workers, cooperative leaders, and development professionals to take pride in their work and strive for excellence.
5. Policy and Developmental Insight
Many of the submitted articles are likely to contain valuable grassroots observations, success stories, and challenges that could inform policymakers, planners, and sectoral think tanks for framing better policies in dairy development.
6. Promotion of Dairy Cooperatives and Self-Reliant Models
Essays centered on Kurien’s cooperative model help in reviving interest in the cooperative movement, strengthening farmer institutions, and promoting sustainable, self-reliant dairy business models in line with Atmanirbhar Bharat and Smart Village initiatives.
7. Cultural and National Pride
By celebrating Dr. Kurien’s work on a national scale through intellectual engagement, the competition fosters pride in India’s dairy journey, reminding citizens of how cooperative strength and community action can transform the nation.
8. Contribution to World Milk Day Celebrations
Aligning the award ceremony with World Milk Day, whose 2025 theme is “Let’s Celebrate the Power of Dairy”, adds global significance to the event. This alignment positions India as a thought leader in dairy development and reaffirms its status as the world’s largest milk producer.
The All India Article Writing Competition for Dr. V. Kurien Excellence Award 2025 is more than just an academic exercise. It is a nation-building initiative that brings together minds and voices from every corner of India to celebrate, critique, and carry forward the dream of a vibrant, inclusive, and sustainable dairy sector envisioned by Dr. Kurien.
The Pashudhan Praharee ( www.pashudhanpraharee.com) under the aegis of AgroVet Research & Development Foundation (www.agrovetfoundation.com) ,Veterinary Association of India (www.vai.org.in) , CM SINGH ENDOWMENT TRUST , Goel Vet. Pharmaceutical & LITD (Livestock Institute of Training & Development) are going to conduct an all India popular article /essay writing competition on the following Topics :
Topics for Popular Article / Essay Writing Competition:
- Verghese Kurien: The Milkman of India and the Architect of White Revolution
- Empowering Rural India Through Dairy Development: The Legacy of Operation Flood
- Role of Dairy Cooperatives in Rural Livelihood and Women Empowerment
- From Village to Global: How Indian Dairy Became the World’s Largest Milk Producer
- Sustainable Dairy Farming: Challenges and Opportunities in the 21st Century
- Doubling Farmers’ Income through Integrated Dairy Farming Systems
- Dairy and Nutrition: Ensuring Food Security for India’s Future
- Technology and Innovation in Modern Dairy Sector: A Roadmap for Self-reliant India
- Revitalizing India’s Dairy Sector in the Era of Climate Change
- Dairy Entrepreneurship: A Pathway for Youth Empowerment and Employment
- Women in Dairy: The Silent Contributors of India’s White Revolution
- Kurien’s Vision and the Future of Dairy Cooperatives in India
- Milk as a Tool for Nation Building: Lessons from the White Revolution
- Smart Dairy Villages: Bridging the Gap Between Tradition and Technology
- Role of Veterinary Services in Dairy Health and Productivity Enhancement
- Public-Private Partnership in Dairy Sector: A Strategy for Growth
- Value Addition in Dairy: Driving Rural Economy through Innovation
- Role of Indigenous Cattle in India’s Dairy Heritage and Sustainable Future
- Youth-led Innovations in Dairy: New Frontiers for Agripreneurship
- Dairy Cooperatives in Tribal and Remote Areas: A Model for Inclusive Growth
WHO CAN PARTICIPATE-
Innovative Dairy Farmers/Entrepreneurs , field veterinarians & veterinary Scholars/ University Academia /KVK Scientists.
Following are the criteria and details about the competition.
Term and Condition:
Languages: English and Hindi (Mangal Hindi Unicode Fonts)
Last date for receiving entries: 28 th May, 2025
COMPETITORS:
- The Competition is open to Indian Dairy farmers/Entrepreneurs, Veterinarians /Vet Scholars only.
- Vet Must be registered with either Veterinary Council of India (VCI) or any Indian State Veterinary Council.Or student of a VCI recognize veterinary college
- No Competitor may win more than one prize.
- Competitor must mention the Award Category on the top of the article before final submission.
- Evaluation Criteria (For category no-01 to 07)
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- Relevance to the theme (30%)
- Depth of research and originality (25%)
- Clarity, coherence, and structure (20%)
- Scientific and practical applicability (15%)
- Grammar, language, and presentation (10%)
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ADJUDICATION AND PRIZED:
- The winner will be decided on the basis of merits by a team of distinguished jury .
- The result of the best Articles will be published on 31st May,2025.
Date of Commencement of Article writing competition & Nomination Process:
The entries are accepted from 1st May 2025 to 28th May 2025
*The right to decision is reserved with us.The decision of the admin will be final and The Pashudhan Praharee will NOT enter into any correspondence about the results.However, we assure that the competition will be fair and transparent.
- The prize for the winners will be of 9 categories- 1.) For Field veterinarians
2) For Veterinary students pursuing BVSc &AH/3).MVSc 4.)PhD .5)KVK Scientist 6.)University Academia.7.) Homeopathic & Ayurveda Veterinarian. 8)Innovative Dairy farmers/Entrepreneurs (Through Nomination ) 09) Dairy farming related companies (Through Nomination ) - There will be total of 45 prizes, 5 in each category for the entries.
NB-NAME OF THE AWARDS: THERE WILL BE 4 TYPES OF AWARDS TO BE GIVEN ON THE WORLD MILK DAY.
1. DR. V. KURIEN AWARD OF EXCELLENCE-2025
NB-TO BE AWARDED TO WINNERS UNDER CATEGORY 01 TO 07. TO BE SELECTED ON THE BASIS OF MERIT OF ESSAY WRITING AS DECIDED BY JURY
2.DR. V. KURIEN LIFETIME ACHIEVEMENT AWARD-2025
TO BE GIVEN TO THE DAIRY EXPERTS/ADVISORS HAVING LONG EXTRAORDINARY TRACK RECORD, SELECTED ON THE BASIS OF NOMINATION.
3.INDIAN DAIRY INNOVATION AWARDS-2025
TO BE AWARDED TO THE DAIRY SECTOR COMPANIES FOLLOWING INNOVATION IN DAIRYING PRACTICES, SELECTED ON THE BASIS OF NOMINATION.
4.DR. V. KURIEN INNOVATIVE DAIRY FARMERS AWARD-2025
TO BE GIVEN TO THE INNOVATIVE DAIRY FARMERS ,SELECTED ON THE BASIS OF NOMINATION.
NB-NOMINATION CAN BE DONE BY SELF OR BY OTHERS ( THEIR SELECTION BY JURY ON THE BASIS OF THEIR WORK PROFILE & IMPACT ON THE DAIRY SECTOR)
ALL THE PARTICIPANTS IN THE ESSAY WRITING COMPETITION WHOSE ESSAY WILL NOT SELECTED FOR AWARDS, WILL BE GIVEN PARTICIPATION CERTIFICATE.
All the submitted entries selected for competition will be published in our Pashudhan Praharee website.
- A list of prize-winners will be uploaded on the website
- The sellected Received articles would be compiled & will be published in a book form bearing ISBN No.(Proposed)
ENTRY:
The following procedure be followed for sending the entries for category no 1to 6:
- Article can be sent through e-mail at :-pashudhanpraharee@gmail.com
- Article must be typed in MS Word with Times New Roman fonts in English and Unicode Mangal fonts in Hindi. Photos related to the article, if any, be sent in jpg image.Source of photos must be mentioned by writing credit to–
- Each entry must be either an article written in English or Hindi by the competitor.
- The word limit for the article is 1500-3000 words.
- The article must be submitted in Word format.
- In case of submission of translated version of copyrighted article in English or Hindi before submitting the article, the author should have obtained permission from the original author for the use of their work for the Competition. Scanned copy/copies of the permission/s should be sent along with the entry/entries by e-mail.
- Each article and photographs must be the unaided work of the author or translator and it must not have been previously published or broadcast.
- In case of any copyrighted photograph, before submitting the photograph, the author should have obtained permission from the original author for the use of their work for the Competition. Scanned copy/copies of the permission/s should be sent along with the entry/entries by e-mail.
- The submitted article/essay should be plagiarism free.If it has been found that the competitor has copied in full or part an article of another author and submitted as an entry to the Pashudhan praharee, the competitor will be responsible for any legal action arising thereof.
- Entries will be judged by its merit as decided by our jury.
- Name and Designation of the contributor can be added to the text of the article.
- Receipt of an entry will be acknowledged by e-mail after the receipt.
- The worldwide copyright of each article submitted will remain with the author, but Pashudhan Praharee shall have the unrestricted right to publish the article with photographs to website, or to use it on website www.pashudhanpraharee.com & in the Edited book bearing ISBN no..
- The right to cancel the competition in case of less than 50 entries in each category received will be with us.
All competitors shall be deemed to have read and accepted all the conditions of entry for the “All India Popular Technical Article (Veterinary and Animal Husbandry) Writing Competition 2025”at the time of submission. - Article written by single author will only be entertained. In case of article with more than one author ,the name of the first author will be considered as competitor .
- Article must contain Heading, Abstracts, Key words(minimum 5),References.
- All participants ( Vets participating in All India Article Writing Competition & Individuals or Companies participating through self nomination) must register for the competition by paying Rs 500/– (Five Hundred only) on the following Ac:
PASHUDHAN PRAHAREE
IDBI BANK
A/C NO-1131102000001779
IFC CODE-IBKL0001311
Google Pay/Paytm/Phone pay on mobile no 8092877290
NB- Please acknowledge us the payment confirmation through screenshot or online payment Details.
ALL INDIA POPULAR ARTICLE WRITING COMPETITION FOR Dr.V.Kurien EXCELLENCE AWARD 2025
Declaration:
………………………………………………………………………………….…….
I/We have read and I/We accept all the conditions of the competition and wish to enter the following Article for the “All India Popular Writing Competition For Dr.V.Kurien EXCELLENCE AWARD 2025.
I declare that the article and photographs entered for the competition is/are unaided works of my own and I am eligible to enter this competition.
Signed ……………………………………………….. Date ………………………….
NB-For any queries, write to us pashudhanpraharee@gmail.com
Pashudhan Praharee is a media platform dedicated to animal husbandry sector in India.
For more details, please contact us on
9431309542.
World Milk Day 2025
World Milk Day, initiated by the Food and Agriculture Organization (FAO) of the United Nations in 2001, is celebrated globally on June 1st every year to recognize the importance of milk as a global food. It highlights the contributions of the dairy sector to nutrition, sustainable livelihoods, rural development, and economic growth.
India, being the world’s largest producer and consumer of milk, plays a pivotal role in observing this day. It is an opportunity to celebrate the legacy of the White Revolution, led by Dr. Verghese Kurien, and to promote public awareness on the value of milk and dairy in our daily lives.
Dr. Verghese Kurien
Dr. Verghese Kurien – Father of the White Revolution in India
Dr. Verghese Kurien (1921–2012) is celebrated as the Father of the White Revolution in India, a title earned through his monumental contribution to making India the largest producer of milk in the world. His pioneering efforts revolutionized the Indian dairy industry, transforming it from a milk-deficient country to self-sufficiency and surplus.
Key Contributions:
- Founder of AMUL: He played a key role in establishing AMUL, the Gujarat-based dairy cooperative that became the backbone of India’s dairy development.
- Architect of Operation Flood: Launched in 1970, this was the world’s largest dairy development program, enabling millions of rural farmers to participate in organized milk production and distribution.
- Chairman of NDDB: As head of the National Dairy Development Board, Dr. Kurien built a nationwide milk grid, reduced middlemen, and ensured fair prices to both producers and consumers.
- Empowering Farmers: His model of dairy cooperatives empowered millions of rural farmers, especially women, by providing them with sustainable livelihoods and leadership roles in dairy management.
Legacy:
- Kurien’s work is often regarded as one of the greatest examples of rural development in post-independence India.
- He received several prestigious honors, including the Padma Vibhushan, Padma Bhushan, and Ramon Magsaysay Award.
- His birthday, 26th November, is celebrated as National Milk Day in India.
Dr. Verghese Kurien’s visionary leadership continues to inspire the dairy and cooperative sectors across India and the world.
Theme 2025: “Let’s Celebrate the Power of Dairy”
The 2025 theme emphasizes the multifaceted strength of the dairy sector — from its nutritional value, livelihood support, and women empowerment, to its role in sustainable agriculture and resilience during crises. It urges the global community, especially developing nations like India, to reflect on how dairy can drive inclusive growth and food security.
Objective of the Concept:
- To highlight the contributions of the dairy sector to public health, rural employment, and national economy.
- To mobilize stakeholders including farmers, veterinarians, cooperatives, governments, private sector, and consumers to celebrate dairy’s role.
- To promote sustainable dairy farming and animal welfare practices aligned with climate resilience.
- To showcase innovations, indigenous practices, and success stories from the Indian dairy landscape.
- To engage youth and future leaders in dairy entrepreneurship and policy thinking.
Key Focus Areas under the 2025 Theme:
1. Nutrition & Health:
- Emphasizing milk as a natural, wholesome food rich in calcium, protein, and essential vitamins.
- Highlighting dairy’s role in combating malnutrition and supporting child growth and maternal health.
2. Empowerment & Livelihoods:
- Celebrating women dairy farmers, SHGs, and Pashu Sakhis contributing to rural self-reliance.
- Recognizing dairy cooperatives as engines of equitable economic empowerment.
3. Sustainability & Climate Action:
- Promoting eco-friendly dairy practices like biogas, organic feed, and water-efficient fodder.
- Encouraging adoption of low-carbon dairy farming technologies.
4. Innovation & Entrepreneurship:
- Encouraging digital tools in dairy management (e.g., e-dairying, AI for herd health).
- Supporting youth-led startups and dairy-tech innovations.
5. Honoring Dr. Verghese Kurien’s Legacy:
- Showcasing India’s cooperative model that revolutionized dairy through AMUL and NDDB.
- Organizing essay competitions, exhibitions, seminars, and awards like the V. Kurien Excellence Award 2025.
Suggested Activities for Celebration:
- Nationwide awareness campaigns and milk drives.
- School programs and nutrition rallies.
- Social media campaigns with the hashtag #PowerOfDairy and #WorldMilkDay2025.
- Dairy quiz contests, farmer fairs, milk festivals, and veterinary health camps.
- Dairy sector webinars, policy dialogues, and innovation showcases.
Expected Outcomes:
- Strengthened public appreciation and demand for milk and dairy products.
- Increased policy support and investment in rural dairy infrastructure.
- Empowered dairy professionals, farmers, and cooperatives.
- Enhanced national and global recognition of India’s dairy sector leadership.
“Let’s Celebrate the Power of Dairy” is not just a slogan — it is a call to action for individuals, communities, and governments to acknowledge the life-changing potential of milk. It reinforces the need to build a resilient, inclusive, and sustainable dairy sector, driving the vision of Healthy India, Prosperous Farmers, and Self-Reliant Villages.
